Cold Calling 101: Top 5 Benefits and How to Prepare

We know SDRs put in a ton of time and effort chasing down leads so, “I’ll have to pass this on to someone higher up,” is a statement we’re all a little too familiar with. If you get this response, it’s because of one common mistake: you haven’t properly researched the...

Mapping Calls vs. “Are We a Fit Calls”: Key Differences

We’ve seen SDRs spend a lot of time chasing prospects that will never buy. You can quickly determine with whom you should be speaking and whether or not your business is a good match for a prospect through mapping and “Are we a fit?” calls.....

How to Craft and When to Send a Breakup Email

Just when you thought you felt a spark, now you’re not hearing back from a warm prospect. Was it something you said? Are they just not that into you? If you’re struggling to engage a prospect, it may be time to let them know that you’re walking away from...